Marriott Adds Virtual Reality "VRoom Service"

When you travel do you typically order room service? No? Maybe you will now as Marriott Hotels is testing a “VRoom Service” at the New York Marriott Marquis and London Marriott Park Lane locations. The new service allows a guest to order virtual reality (VR) experiences through a Samsung Gear VR headset (and accompanying headphones) that are delivered to the guest rooms on loan for up to 24-hours. Created through a collaboration with Samsung Electronics America, “VRoom Service” is a tremendous example of how virtual reality can be used in the travel industry.

Launched alongside the “VRoom Service” is a virtual travel content platform designed for virtual reality–“VR Postcards.” These are immersive travel stories that users experience in 360° 3D via a virtual reality headset, either through the new VRoom Service or to the general public via Samsung Milk VR premium video service on a Samsung Gear VR headset.

Travel expands our minds and helps push our imagination. Our guests want to be in inventive spaces that help foster their creativity and thinking. VRoom combines storytelling with technology, two things that are important to next generation travelers.
— Matthew Carroll, Vice President at Marriott Hotels

The first three VR Postcards were shot in the Andes Mountains in Chile, an ice cream shop in Rwanda, and in the bustling streets of Beijing. You can read more about their trips on the Marriott produced site Travel Brilliantly.

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